SEOAug 7, 2026
On SEO: comparison page that started ranking
We published "Us vs spreadsheets" and "Us vs [incumbent]" pages with honest tradeoffs—not trash talk, specific workflow…
What workedAug 6, 2026
What worked cutting scope to ship in a week
Our roadmap had seventeen items labeled "must have for launch." We shipped four. Login, core workflow, export, billing.…
ProductivityAug 6, 2026
On productivity: using a shutdown ritual to avoid burnout
I used to "quickly check" Slack at midnight and wake up thinking about bugs. Sleep suffered; morning focus disappeared.…