What workedJul 30, 2026
What worked replying to every early user manually
For the first ninety days, every signup triggered a personal email from me—not automated, templated but customized with…
MarketingJul 30, 2026
On marketing: writing copy from user interviews
Our homepage sounded like every SaaS site—"streamline," "unlock," "leverage." Conversion was weak because we spoke mark…