What failedJul 17, 2026
What failed my first paid ad campaign
I spent $800 on Meta ads before anyone had organically converted. Creative looked fine—problem, solution, CTA. Landing…
ProductivityJul 16, 2026
On productivity: protecting mornings for build time
Meetings crept into 9am slots until I had no uninterrupted blocks. Coding happened in 25-minute fragments between calls…
DesignJul 16, 2026
On design: simplifying onboarding to three steps
Onboarding was seven screens: welcome tour, integrations, team invites, theme picker, notification prefs, sample data,…